Your work helps people make sense
of their roots.
Maybe you are a professional genealogist, a writer, a speaker, a tour guide, a course creator, or you run a genealogy related shop. Your work helps people find answers, connect stories, and feel less alone in their family history journey.
The people who need you are scrolling right now. They are asking questions, searching for help, and looking for someone they can trust. Social media is often where that first quiet “I think I found the right person” moment happens.
You do not need to be everywhere. You do need a clear, calm plan for how you show up.
You are wearing all the hats.
Marketing feels like one too many.
Here is what I hear again and again from genealogy pros and businesses:
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“I know I should post, but client work always comes first.”
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“I can tell stories about my research, but I freeze when it is time to write captions.”
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“I am not sure what actually brings in clients and what is just noise.”
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“I am nervous about using AI or new tools, but I also do not want to fall behind.”
You are not lazy. You are booked. You are trying to balance research, clients, teaching, family, and a life outside your desk.
Marketing does not have to be loud to be effective. It has to be clear, consistent, and rooted in who you serve.
Simple support for serious genealogy work.
Genealogy & The Social Sphere exists to help you share your work in a way that feels honest, doable, and sustainable.
The Social Starter Kit for Pros & Businesses
For the pro who wants to keep control of their own accounts, but does not want to build a system from scratch.
You get support with:
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A simple monthly content plan built around your services, offers, and strengths
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Ideas for posts that build trust, not just awareness
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Ways to reuse case studies, talks, and blog posts across platforms
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Light guidance on which platforms to focus on right now
This pairs naturally with my digital content calendars, planners, and templates, so you are never staring at a blinking cursor with no idea what to say.
Strategy Sprint for Genealogy Pros & Businesses
A focused 90 minute working session to straighten out your online presence and give you a clear next step.
During the sprint we:
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Review your current profiles and content
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Clarify who you are trying to reach and how you want to be known
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Choose one or two priority platforms
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Map out a simple posting rhythm that fits your real life
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Talk about how AI and tools like Canva can save you time without losing your voice
You leave with a written action plan that you can follow for the next three to six months, plus room to adjust as your business grows.
Ongoing Content and Social Support
For genealogy pros and businesses who want consistent presence without hiring a full marketing team.
Support can include:
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Monthly content planning calls
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Caption writing and post scheduling
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Simple, on brand graphics and promotional posts for launches, events, or new offers
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Light analytics review so you can see what is resonating
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Ideas for collaborations and community building within the genealogy world
Packages are customized based on how much you want to keep in house and how much you want off your plate.
From “post when I remember” to “I know what to share this month”.
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Connect
We begin with a short call so I can learn about your work, your services, and your goals. -
Plan
I review your current presence and create a plan that respects your time, your energy, and how you like to work. -
Create and refine
You start sharing in a more intentional way. We adjust as we go, based on what brings in questions, conversations, and clients.
Your accounts and client work stay protected.
When you invite me into your online world, you are trusting me with more than a password. Any information you share, including account access, analytics, or client related details, is kept confidential and used only to support your social media and marketing work.
I do not sell or share your information for other people’s marketing. We set clear boundaries on who has access to what, and we use secure methods for sharing logins and files.
You built your reputation through careful, ethical research. My goal is to help you show that same care in the way you present your work online.
Ready to grow your practice without living on social media?
You do not need a huge following to make an impact. You need the right people to recognize themselves in your stories, your services, and your presence.
If you are ready to bring a little more structure to your online world, I am here to help you plan, simplify, and share.