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Leveraging Monthly Genealogy Themes for Engaging Social Media Content



The recent announcement of monthly live classes by RootsTech and the FamilySearch Library isn't just exciting news for genealogy enthusiasts—it's a golden opportunity for content creatorThe recent announcement of monthly live classes by RootsTech and the FamilySearch Library isn't just exciting news for genealogy enthusiasts—it's a golden opportunity for content creators in the genealogy community. Given the substantial followings of both RootsTech and the FamilySearch Library, the themes they've chosen for each month are set to create significant trends within the genealogy community. This presents a unique chance for you to align your social media content with these themes, capitalizing on the wave of interest they're sure to generate. Here's how these themes can be incorporated into your social media content planning to engage, educate, and inspire your audience, while taking full advantage of the trending topics set by these genealogical powerhouses.s in the genealogy community. Given the substantial followings of both RootsTech and the FamilySearch Library, the themes they've chosen for each month are set to create significant trends within the genealogy community. This presents a unique chance for you to align your social media content with these themes, capitalizing on the wave of interest they're sure to generate. Here's how these themes can be incorporated into your social media content planning to engage, educate, and inspire your audience, while taking full advantage of the trending topics set by these genealogical powerhouses.


Utilizing Trends Set by RootsTech and FamilySearch

RootsTech and the FamilySearch Library are leaders in the genealogy field, with a dedicated and expansive audience eager for content that explores their heritage. By aligning your content with the monthly themes they're promoting, you're tapping into a ready-made trend that will resonate with your audience. This approach not only enhances your visibility but also establishes your presence as a go-to source for timely and relevant genealogy content. Here's how to maximize each theme:


April: DNA

As DNA becomes April's focus, anticipate a surge in interest around genetic genealogy on social media platforms. Engage your audience with interactive content, such as polls about which DNA tests they've tried or live discussions on the latest developments in DNA research. This is a trend that can attract both seasoned genealogists and those just beginning to explore their genetic heritage.


May: Research Strategy

With May's emphasis on research strategies, expect a wave of genealogists looking for ways to enhance their research skills. Create content that parallels the classes offered by RootsTech and the FamilySearch Library, such as tutorials, tips, and tricks for efficient research. Highlighting this theme can help position your platform as an educational resource for both newcomers and experienced researchers.


Aligning with Community Trends

For the remainder of the year, from exploring African American genealogy in June to celebrating homeland highlights in October, each theme offers a fresh angle to engage your audience. By aligning your content with these themes, you not only leverage the buzz created by RootsTech and the FamilySearch Library but also contribute to shaping the trends within the genealogy community.


Creating Synergy with Major Platforms

Remember, by aligning your social media strategy with the themes set by these organizations, you're not just following trends—you're actively participating in a larger community conversation. This synergy between your content and the broader genealogy community can amplify your reach, engage a wider audience, and solidify your position as a key player in the genealogy social media space.


Capitalizing on Trending Themes

In summary, the themes announced by RootsTech and the FamilySearch Library are more than just monthly focuses—they're indicators of what the genealogy community will be buzzing about. By incorporating these themes into your social media content planning, you can ensure your content is not only relevant and engaging but also riding the wave of trending topics set by leaders in the field. This strategic alignment allows you to take full advantage of the upcoming trends within the genealogy community, enhancing your visibility and engagement, and ultimately connecting more deeply with your audience.



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